Bango has continued its history of award wins at the Meffys, this year winning the Innovation in Engagement award for Bango Boost technology. This comes only weeks after Bango won the Best Alternative Payments Project at the Payments Awards, for enabling the first launch of Direct Carrier Billing in India with Google Play. Continue reading
Bango recently gathered leading players in the mobile payments industry to discuss enabling the next 5 billion to access content through ‘The Third Wave’ of payment methods. The Bango Alternative Payments Nexus was an invite-only, one off event held at The Bloomberg HQ, London.
Bango has been crowned the Best Alternative Payments Project winner at the Payments Awards 2016. Bango received the award in recognition for implementing the first Direct Carrier Billing (DCB) launch for Google Play on the Indian Sub-Continent, in partnership with Idea Cellular.
Recognizing and celebrating cards and payments excellence and innovation, the Payments Awards were held on 20 October in London. Shortlisted for the Best Alterative Payment Project alongside bPay by Barclaycard, Paysafe Group and Vodafone Group Plc, Bango were proud to be selected as the winner. Continue reading
Bango announces that it has hired Fernando Dias to head-up operations in Latin America. This is the latest move in Bango’s strategy to expand global support for app store partners. Based in Bango’s office in Sao Paulo, Fernando will drive the roll-out of Bango’s globally successful model for activating carrier billing across the region.
A long-term and high-profile executive in mobile technology businesses, Fernando has played a leading role in the development of Value Add Services across Latin America. He was Chief Executive of Pure Bros, one of the pioneers of carrier billing for mobile content in the region, and most recently won new business for Minutrade, a business focused on mobile customer loyalty. Continue reading
Payment executive Robert Payne joins Bango to develop US partnerships from new Silicon Valley office
Senior Exec team hire will focus on new opportunities with leading digital stores
Bango announces that Robert Payne has joined its executive team as Executive Vice President of Strategic Partnerships. Rob brings over 25 years’ experience, most recently at Danal Inc., which became the leading carrier billing provider in the US market and a leader in digital identity technology. He will be based in Bango’s expanded Silicon Valley office in San Jose, CA.
The world’s leading digital stores are using or evaluating the Bango Payment Platform to provide carrier billing and other alternative payments to their customers. Rob brings his extensive experience to Bango, working with the largest West Coast technology businesses, ensuring that Bango remains focused on delivering technology to maximize both their own, and their partners’ success in the years to come. Continue reading
Xbox One users can pay with carrier billing from the console for the first time
Bango announces that it has expanded the availability of carrier billing for Microsoft Windows Store. For the first time, users in Finland, Norway and Hungary can make purchases from any Windows 10 device, including their Xbox One consoles, using their mobile phone account.
As a result of activating carrier billing for Microsoft, customers on Elisa, DNA and Telenor mobile networks in these countries can use the convenience of one-click billing in the Windows Store to pay with their pre and post-paid phone bills. This method of payment is available to PC, tablet, smartphone and Xbox One users. In established mobile markets such as these Direct Carrier Billing generates increased payment conversion rates of up to 10x. Continue reading
Report finding: Subscribers using carrier billing in Google Play spend more across all operator services
Subscribers using carrier billing in Google Play spend more across all operator services. This is a key finding from a new report published by Bango – “App store carrier billing: Transforming subscriber behavior”.
It is widely believed that offering carrier billing cannibalizes operator revenues from traditional services. Bango, in conjunction with Belgian operator Proximus, investigated this belief in detail, comparing pre-paid subscribers who use carrier billing to purchase from Google Play, with those who do not.
The report findings show that contrary to popular belief:
- adding Direct Carrier Billing (DCB) to an app store does not cannibalize end user spending on mobile data, voice and SMS services
- pre-paid subscribers that pay using their mobile phone bill in Google Play do not have a fixed wallet size. They maintain the same level of spending on data, voice and SMS services and spend additional money on app store content