Tag Archives: Yahoo

IAB webinar – Mobile Campaign Measurement

January 12th 2011, 12pm EST / 5pm GMT Register here This webinar, organized by the IAB, will provide information on how to measure your mobile campaigns directly from the experts. Bango, mobile agency Somo, Yahoo!, and mobile advertising network Millennial … Continue reading

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Accurate measurement drives mobile marketing success

Experts from Millennial Media, Somo and Yahoo! open-up on creating successful mobile campaigns It should come as no surprise that when evaluating mobile campaign performance, accurate and independent measurement is the key to success. Last year Bango surveyed leading brands … Continue reading

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Marc Saulino returns as Bango expands operations

Bango Inc, the mobile analytics and payment specialist, has announced today the re-appointment of Marc Saulino as Head of Business Development. Saulino began his career in mobile commerce business development at Bango between 2006 and 2008. He then took a … Continue reading

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2O1O – the year of Google, Yahoo! and Microsoft?

…some big companies have 2010 written all over them, but will it turn out to be their year? Let’s start with Microsoft who have until recently been shipping more smartphones worldwide than Apple and Google with only BlackBerry and Nokia … Continue reading

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