Tag Archives: web analytics

Data integrity defines top three “must haves” for mobile campaign analytics

Accurate proof of ROI crucial for increased brand investment in mobile marketing Mobile analytics and payments specialist Bango today announced the most sought after measurements that advertisers want from their mobile marketing campaigns. Based on a survey conducted amongst its … Continue reading

Posted in Press releases 2009 | Tagged , , , , , , , , | 1 Comment

Bango breaks new ground with the most accurate mobile analytics data in real-time

New version tracks smartphone users over different network connections The latest version of Bango’s mobile analytics service, Bango Analytics v4, breaks new ground by providing mobile site owners with the most accurate mobile analytics in real-time. Importantly, it provides the … Continue reading

Posted in Press releases 2009, Uncategorized | Tagged , , , , , , , , | 1 Comment

US tops worldwide charts for mobile web browsing and spending

Better payment experience encourages more people to buy mobile content The USA has knocked the UK off the top slot for mobile web browsing with 29% of the worldwide traffic, according to data released today by Bango. And the good … Continue reading

Posted in Press releases 2009 | Tagged , , , , , , , , , , , , , , , | 7 Comments

Bango and Adversitement partnership combines Omniture web analytics with Bango’s mobile analytics

Digital marketers benefit from a single console to see PC and mobile activity Bango and Adversitement have joined forces to give digital marketers the ground breaking ability to access rich PC and mobile web metrics through one console, by combining … Continue reading

Posted in Press releases 2008 | Tagged , , , , , , , | 2 Comments

Bango first to offer both Site and Campaign mobile analytics

Bango pushes mobile analytics to a new level providing a real picture of the value of mobile sites Bango today unveiled new technology designed to help website owners measure the value of mobile sites by accurately counting unique visitors browsing … Continue reading

Posted in Press releases 2008 | Tagged , , , , , , , , , , , , , | 7 Comments