Tag Archives: unique visitor

Data integrity defines top three “must haves” for mobile campaign analytics

Accurate proof of ROI crucial for increased brand investment in mobile marketing Mobile analytics and payments specialist Bango today announced the most sought after measurements that advertisers want from their mobile marketing campaigns. Based on a survey conducted amongst its … Continue reading

Posted in Press releases 2009 | Tagged , , , , , , , , | 1 Comment

Financial Times selects Bango mobile analytics for new mobile site, m.ft.com

Identifier technology lets users store their preferences against their FT profile The Financial Times today launched a new version of the FT.com website optimised for mobile devices that uses Bango’s mobile analytics to provide a deep understanding of the traffic … Continue reading

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Bango finds leading PC websites not changing fast enough to keep up with mobile browsing trends

Web analytics tool for PCs helps online businesses decide the best time to go mobile When Bango surveyed the Top 20 most trafficked PC websites* (according to Nielsen Online), they found that half of these sites did not work well … Continue reading

Posted in Press releases 2008 | Tagged , , , , , , | 5 Comments

Admoda chooses Bango to give mobile advertisers accurate campaign metrics

Advertisers track behavior of unique visitors Mobile ad network Admoda, which serves 1 billion ads per month globally, has partnered with Bango to offer its advertisers key metrics to measure the success of their mobile advertising campaigns. Bango Mobile Analytics … Continue reading

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