Tag Archives: Bango analytics

Wi-Fi grows to over 50% of mobile web connections

Bango reports surge in Wi-Fi usage driven by smartphone sales and rich media consumption from mobile devices Bango Inc, the leading mobile analytics and payment company, reports that at the start of 2011 Wi-Fi accounts for over 50% of mobile … Continue reading

Posted in Press releases 2011 | Tagged , , , , , , , , | 1 Comment

Accurate measurement drives mobile marketing success

Experts from Millennial Media, Somo and Yahoo! open-up on creating successful mobile campaigns It should come as no surprise that when evaluating mobile campaign performance, accurate and independent measurement is the key to success. Last year Bango surveyed leading brands … Continue reading

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Sprint Enhances its Application Developer Website to Offer Developers More Tools and Resources To Create Innovative Apps

Today, at the Sprint Developer Conference, Sprint (NYSE: S) announced enhancements to its Sprint Application Developer website with the introduction of the Sprint Services Framework. The Sprint Services Framework provides a single web 2.0 interface for developers to access application … Continue reading

Posted in Press releases 2010 | Tagged , , , , , | 1 Comment

comScore Partners with Bango to Offer Seamless Integration for Mobile Tagging

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of mobile-optimized tagging for publishers, providing significantly enhanced measurement of mobile audiences across all geographies. The service gives brands the ability to tag mobile Web … Continue reading

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New Bango Application Analytics joins all the dots in real-time

Developer SDK available cross-platform for data standardization Bango Inc, the leading mobile analytics and payment company, today announced a new version of Bango Application Analytics. The plug-and-play solution gives mobile app developers a single, consistent Software Development Kit (SDK) enabling … Continue reading

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Bango delivers independent measurement for BlackBerry Advertising Service

Marketers benefit from leading-edge mobile analytics for new smartphone advertising platform Bango Inc, the leading mobile analytics and payment company, today announced that Bango Analytics fully supports the new BlackBerry® Advertising Service. Customers using the new BlackBerry Advertising Service can … Continue reading

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Bango reports that 83% of brands remain in the dark about mobile campaign performance

And 27% use no analytics to measure their mobile campaigns According to statistics released today by Bango, the mobile analytics and payment specialist, 83% of brands do not use mobile specific analytic tools, leading to inaccurate data on campaigns performance. … Continue reading

Posted in Press releases 2010 | Tagged , , , , , | 3 Comments