Author Archives: bangonewsroom

Mobile web use in US surges ahead

US appetite for mobile web surfing expected to surpass UK this month    Mobile web data release by Bango today confirms that mobile web usage not only is gaining traction in the United States but soon will surpass the United Kingdom, … Continue reading

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Bango first to offer both Site and Campaign mobile analytics

Bango pushes mobile analytics to a new level providing a real picture of the value of mobile sites Bango today unveiled new technology designed to help website owners measure the value of mobile sites by accurately counting unique visitors browsing … Continue reading

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Bango pinpoints best performing mobile ad campaigns and avoids advertisers paying too much

Provides independence from third party advertising channels Mobile marketers can now turn to the Bango mobile analytics tool and use the new goal comparison feature to see which mobile advertising campaigns and traffic sources deliver the best conversion rates. Advertisers … Continue reading

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Bango appoints Adam Kerr as Vice President of Web Sales

Bango today announced that Adam Kerr, vice president of Bango’s North American operations, will now head up the company’s newly established web sales division as Bango’s Vice President of Web Sales.

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Increase in mobile web surfers from China and India points to importance of targeting ad spend

Hitting the right people in the right country ensures greater ROI for mobile marketers Bango today published statistics that show a shift in mobile web traffic, from mature mobile markets of Europe and the US to the developing markets of … Continue reading

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Bango reports positive impact from first million Payforit transactions in the UK

Phone users and content providers benefit from Payforit launch Bango today reports positive key performance indicators, based on an analysis of the first million transactions the company has processed since the launch of Payforit in the UK mobile market earlier … Continue reading

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Bango named in Econtent’s list of 100 “companies that matter most in the digital content industry”

Bango, a global leader in the development of the mobile web, today announced that Econtent magazine has named Bango to the Econtent 100, an annual list which recognizes the “best and the brightest digital content companies” across the globe. The … Continue reading

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