Bango announces that its platform is now powering Direct Operator Billing (DOB) for Google Play across the three main Canadian operators. Subscribers to the Bell, Rogers and TELUS networks – which account for over 95% of all Canadian smartphone users – can now pay for content and services in Google’s app store directly through their pre and postpaid mobile accounts. Continue reading
The Bango Payment Platform, used by major app stores for Direct Operator Billing (DOB), is now available to selected digital merchants. From today, best in class, “app store quality” payments are available beyond the app stores, to mobile websites and HTML5 web apps. Continue reading
Mobile payments leader Bango and telecoms giant Etisalat Group have entered into a partnership to deploy Direct Operator Billing (DOB) across Etisalat Group’s markets in Asia, the Middle East and Africa. Etisalat has become the first operator to offer DOB for Google Play users in the Middle East, where subscribers can now enjoy frictionless one-click payment powered by Bango, paying on their phone bill, without the need to register personal details. Continue reading
Focus on expanding payments in the “new smartphone economies”
Bango announces continued momentum in 2014, confirming its growing influence as the global platform that connects app stores with Direct Operator Billing (DOB). Since the beginning of 2014, Bango has launched additional DOB for app store partners with Saudi Telecom and Mobily in Saudi Arabia, Mobinil in Egypt, Telkom in South Africa, Telefónica in Mexico and Telenor in Hungary.
In many cases these are brand new DOB deployments, the first time the operator has enabled charge-to-bill for app stores. DOB gives customers the ability to charge the cost of a digital purchase to their phone bill, in just one click. Continue reading
Bango is pleased to announce the launch of Direct Operator Billing for the BlackBerry World storefront with the mobile network operator STC in the Kingdom of Saudi Arabia. Saudis love their smartphones – A recent report placed Saudi Arabia as the third most smartphone penetrated nation on earth, behind only South Korea and the UAE. This partnership will allow BlackBerry smartphone customers to easily purchase apps and digital content without the use of premium SMS messages or the limitations of credit cards. Instead, users enjoy one-click payment, charging the cost to their phone bill, without the need to register personal details. Continue reading
35 million US mobile phone owners used Premium SMS to make a purchase in one month alone last year. Yet US operators have stopped most billing via PSMS. So, how can operators and app stores capitalize on this massive mobile commerce opportunity?
Bango today announces its latest product innovation: Bango Dashboard. This entirely new product has emerged from Bango’s analytics technology, giving Mobile Network Operators (MNOs) a three dimensional view of their subscribers’ digital content purchases, across the world’s largest app stores.
MNOs increasingly provide mobile payment for app stores, using Direct Operator Billing. This offers subscribers the ability to purchase digital content on their mobile device with just one-click, charging the cost to their mobile phone bill. Most of the world’s largest app stores are racing to introduce Direct Operator Billing, recognizing its superior conversion rate, universal reach and massively smooth user experience, especially compared to credit card, gift card and other traditional online payment methods. Continue reading