Bango Newsroom on the mobile web

Bango brings its carrier-grade mobile billing and analytics to brands
Gomo News, July 1 2009
The new service is essentially a tailored version of Bango’s payment and analytics products, aimed at getting the largest brands onto Bango.

Bango targets new platform at media brands
Mobile Entertainment, July 1 2009
Enterprise mobile content offering aimed at large music, games, video and social networking providers.

Bango’s mobile payment product
Cambridge News Online, June 2 2009
BANGO has launched Bango Credit Card Payment, a mobile payment product to help businesses charge mobile phone users for their digital content and applications anywhere in the world

Bango introduces credit card product for mobile payments
AppScout, May 20 2009
UK mobile internet company Bango has rolled out a new Credit Card Payment product. The initiative is aimed at smartphone users who want to pay for digital content and applications with their credit cards

Bango Launches Mobile Credit Payment System
AppScout, May 20 2009
Bango has launched a new service called Bango Credit Card Payment that lets small businesses and other content providers bill customers directly from the mobile Web.

Bango Enables Easy on-ramp to Mobile Apps and Content Sales
Wireless Developer Network, May 19 2009
By integrating Bango Credit Card Payment into their website for just £5.99 per month, businesses get a simple and low cost way to bill their mobile customers.

Bango Credit Card Payment debuts
FierceMobileContent, May 19 2009
Bango announced the launch of Bango Credit Card Payment, a new service enabling businesses and individuals to bill mobile phone users for their digital content and applications.

Bango introduces global credit card billing
Mobile Entertainment, May 19 2009
The digital store, powered by Mobile Streams’ MultiMobi technology platform, also boasts a selection of graphics and games–mobile web solutions provider Bango will oversee related payment services.

Mobile Streams launches Ringtones.com in U.S.
FierceMobileContent, May 5 2009
The digital store, powered by Mobile Streams’ MultiMobi technology platform, also boasts a selection of graphics and games–mobile web solutions provider Bango will oversee related payment services.

Bango Announces Analytics v4 Capabilities
TMCnet.com, April 23, 2009
Latest version can now track a mobile internet user even if they switch from cellular to Wi-Fi whilst visiting the same website.

Mobile Web Analytics Platform Tracks Users Over Different Network Connections
Cellular news, April 22, 2009
Latest version can now track a mobile internet user even if they switch from cellular to Wi-Fi whilst visiting the same website.

Bango updates analytics solution
Mobile Entertainment, April 22, 2009
More segmentable user information mineable by the hour, including network connection type.

iPhone Sits Outside Top 20 Handset for Browsing and Buying on the Mobile Web
TMCnet.com, April 2, 2009
The Top 20 handset list, based on Bango’s February statistics, puts the Nokia 3110c on top, followed by the Samsung M800 in 2nd and the Nokia 6300 in 3rd. The iPhone appears as 24th on the list.

iPhone not a top 20 handset for mobile web
netimperative, March 31 2009
When it comes to the most popular phones for browsing and buying content on the mobile web worldwide, the iPhone sits outside the top 20

Mobile site owners warned against iPhone focus
Personal Computer World, March 30 2009
Apple’s iPhone has failed to make it into the top 20 most popular handsets for browsing the web and buying mobile content and services

iPhone outside top 20 mobile internet handsets
Mobile Entertainment, March 30 2009
Stats say iPhone doesn’t figure in the top 20 for browsing and buying content on the mobile web

iPhone: Not a top 20 handset for browsing and buying on the mobile web
Fierce Wireless, March 30 2009
When it comes to the most popular phones for browsing and buying content on the mobile web worldwide, the iPhone sits outside the top 20

U.S. knocks Britain to claim top spot for mobile Web browsing
Mobile Marketer, March 16 2009
The United States has knocked Britain off the top slot for mobile Web browsing with 29 percent of the worldwide traffic

57% of mobile payments worldwide fall upon the U.S.
Ecommerce Journal, March 13 2009
According to Bango, the analytics vendor, in February the mobile users from the US have accounted for 29% of Web traffic and 57% of payments worldwide

US Claims Top Spot in Mobile Browsing, Purchasing
Website Magazine, March 13 2009
Mobile analytics provider Bango reports that the US has overtaken the UK as the top mobile browsing and buying country in the world.

U.S. Accounts For 29 Percent Of All Mobile Web Traffic
mocoNews, March 12 2009
Historically, the UK has led the U.S. when it comes to trends on the phone. But according to data released by Bango, the U.S. as of February now claims the top spot when it comes to mobile browsing, and accounts for 29 percent of traffic worldwide.

US Leads In Mobile Web Browsing
WebProNews, March 12 2009
The United States has surpassed the UK in mobile Web browsing, now accounting for 29 percent of the global traffic.

US tops worldwide charts for mobile web browsing and spending
FierceWireless, March 12 2009
The USA has knocked the UK off the top slot for mobile web browsing with 29% of the worldwide traffic, according to data released today by Bango.

Wired Web sites not adapting fast enough to match mobile browsing
Mobile Marketer, March 09 2009
In the interactive marketing landscape, any real-time data that validates your marketing investments is not only powerful but can save you and your company some hard-earned cash.

Mobile Analytics with Google Analytics
Bryson Meunier, February 21 2009
I did a small-scale two week test on my homepage of Google Analytics relative to Bango Analytics for desktop sites and found that Google Analytics only tracked 12% of the pageviews caught by Bango.

Relaunched Financial Times mobile site identifies user profiles
Mobile Marketer, January 29 2009
The Financial Times, one of the leading financial newspapers worldwide, has relaunched its mobile Web site with better reader identification capability.

FT Reboots Mobile: Plans iPhone Apps, Commercial Model Unclear
Paid Content.org, January 27 2009
The Financial Times has relaunched its mobile website to bring it in line with FT.com’s recent redesign. The new look adds personalised stock listings.

Review of mobile web analytics tool Bango
Web Analytics Consultant, January 19 2009
It seems that marketers have understood the importance of analyzing visitors from mobiles to their websites.

How to keep pace with mobile browsing trends
iMedia Connection, January 07 2009
This is why your desktop-centric site design and measurement need to evolve.

 Wishful predicting
Mobile Insider, December 23 2008
Mobile Web tech and analytics company Bango comes in with a vision that seems plausible.

 Making the most of mobile advertising
eWeek, December 15 2008
Studies suggest mobile marketing is becoming a more viable form of advertising

The next big thing? Candidates are few
Barron’s, December 08 2008
Mobile advertising could finally see some meaningful progress next year.

Predictions for mobile 2009
Web Analytics World, December 03 2008
As we approach the end of the year, here are five predictions from Bango on changes that will shape the mobile world during 2009.

Mobile ad spending rises as iPhone effect kicks in
VentureBeat, November 29 2008
Overall demand for mobile display advertising is actually increasing.

Mobile web remains a mystery to most
RCR Wireless, November 26 2008
The mobile information superhighway is in need of some serious maintenance. 

Smartphones drive demand for Web browsing
CNET News, November 13 2008
Mobile Web usage is on the rise as more fully featured browsers come to market on smartphones.

Bango says mobile subscriptions are growing fast
GoMo News, November 11 2008
Mobile subscriptions through WAP are outpacing PRS (Premium Rate SMS).

Top brand websites still inaccessible on mobile
Revolution, November 04 2008
Ten of the twenty most visited websites still fail to work properly on leading mobile handsets, according to a new report.

Bango Analytics for PCs Three Questions with Sarah Keefe VP Marketing Bango
Gomo News, November 03 2008
Bango Analytics measures unique visitors to the website from mobile devices with specific details on the users’ country, network and device.

Bango Unveils New Analytics Tool
Wireless Week, November 03 2008
When the firm surveyed the top 20 (according to Nielsen Online) most trafficked PC Websites, about half of the sites did not work well on popular mobile phones.

Mobile advertisers demand unified measurement standards
FierceMobile Content, October 22 2008
Bango’s data set is more comprehensive because of contributory data from select, but un-named, carrier partners.

Mobile advertising whitepaper for newbies
Web analytics world, October 15 2008
Bango today published a practical, ‘how to’ white paper on mobile advertising for agencies and digital marketers who want to move into mobile but need some help.

Bango teams with SiteSpect
Mobile Entertainment Magazine, October 6 2008
The agreement will allow brands, agencies and mobile website owners to improve conversion rates, revenues and help target mobile marketing spend.

Bango Launches Mobile Advertising Whitepaper
Mobile Marketing Magazine, September 29 2008
Bango has launched a practical, ‘How to’ Whitepaper on mobile advertising for agencies and digital marketers who want to move into mobile but need some help.

WAP billing on the rise at Bango
Billing World, September 11 2008
The company has seen a fourfold increase in the number of WAP transactions in the U.S. in the last three months.

Bango sees US WAP billing jump
Mobile Entertainment, September 10 2008
Payments specialist sees four fold increase in transactions across AT&T, Sprint and Virgin.

Bango Sees Growth in US WAP Billing
Mobile marketing magazine, September 10 2008
Content providers can now reach over 130 million US subscribers across all three major US operators using Bango’s billing platform.

Mobile web usage in US will soon surpass the UK
MocoNews, August 26 2008
Usage of the mobile web data is gaining traction in the U.S. at such a rate that in the next month it will surpass the United Kingdom.
 
Data shows US mobile data usage ready to pass the UK
VentureBeat, August 26 2008
Before long, the United States may become the world’s top user of the web on mobile devices.

US will soon pass UK in mobile usage says Bango
Web Analytics World, August 26 2008
Mobile web data release by Bango today confirms that mobile web usage not only is gaining traction in the United States but soon will surpass the United Kingdom.

U.S. on track to top mobile net market, study says
AdWeek, August 26 2008
After years of lagging behind European countries, the U.S. is poised to take the top spot for mobile Web usage by month’s end, according to data collected by technology firm Bango.

Why monitoring mobiles is a problem
BBC News, Techology, August 13 2008
Mobile content regulation won’t keep our kids safe, says regular commentator Bill Thompson.

Browsing evolution blurs lines between mobile and PC Web
Mobile Marketer, July 30 2008
Many great things come in two parts – the history of the Internet is no exception.

Autoglass’ Chris Smith on mobile development
e-consultancy, July 29 2008

Millenial Media integrates with Bango Mobile Analytics
Web Analytics World, July 29 2008
Bango Analytics will enable Decktrade users to accurately track unique visitors responding to mobile ad campaigns.

Mobile Analytics for the masses; Bango first to market with Site & Campaign metrics
msearchgroove.com, July 25 2008
The increasing and pivotal importance of mobile analytics is further driven home by Bango, which has taken the wraps off of a new site analysis capability that is now finally and formally a part of the latest release Bango Analytics.

Bango launches Analytics tool to track visitors to your mobile site
mocoNews.net, July 22 2008
Bango (AIM: BGO), the mobile payment company, today is launching its second mobile Web analytics tool.

Bango unleashes new site, campaign analytical tool
Adotas, July 22 2008
Bango has introduced a new tool that measures mobile Web site’s number of unique visitors – with the same level of accuracy found with traditional online measurement tools like Google Analytics.

Bango ups ante in Analytics tool
Wireless Week, July 22 2008
Bango is moving into new, although not entirely unfamiliar territory, with the release of its Bango Analytics v3.0, a mobile site analysis tool to measure unique visitors.

Bango doubles up on mobile analytics
Web Pro News, July 22 2008The company announced a new ability to provide a unique mobile visitor count to websites with the latest release for Bango Analytics.

New Mobile Analytics Features Released in Bango Analytics v3

Web Analytics World, July 22 2008
Bango today unveiled new technology designed to help website owners measure the value of mobile sites.

Bango releases the Google Analytics of mobile?

MyMart & MyShops Blog, July 22 2008
Bango has launched a site analytics product. For organisations looking to accurately assess the traffic coming to their mobile site, Bango’s is a unique proposition.

Holy grail of mobile web found

The Inquirer, July 22 2008
Bango says it can count cell surfers accurately.

Can this be true? Bango first to offer both Site and Campaign mobile analytics

GoMo News, July 22 2008
The implications of being able to do this are vital especially for Mobile SEO reasons.

Content firms scoop MDA Awards

Mobile Entertainment, July 3 2008
Wapple, Bango and Mobyko have each bagged Mobile Data Association 2008 Awards.

Making the most of mobile data

Mobile Marketer, June 30 2008
Measurement is critical to any business. So it is particularly important to ensure that the products you choose for measuring mobile delivers depth, breadth and accuracy of information needed.

Bango picks up Content Award

Mobile Marketing Magazine, June 30 2008
Bango has picked up the award for ‘Best Contribution to Mobile Content’ at the Mobile Content Awards  2008 in London.

Bango supports on-bill payment in South Africa

FierceWireless, June 24 2008
Mobile web surfers are riding high as Bango today announced it is processing on-bill payments in South Africa, one of the leading countries in the mobile web.

Consumers seek utility from mobile web: Study

Mobile Marketer, June 18 2008
A new study from dotMobi and ad agency AKQA Mobile shows a strong consumer preference for practical mobile content and a better mobile Web experience.

Bango narrows year-end losses on increased revenues

Wireless Week, June 11 2008
Bango announced fiscal year revenues saying its pretax loss narrowed on higher revenues.

Bango pushes for profitability

Business Weekly, June 11 2008
Bango, the mobile web platform provider based in Cambridge, drove up revenues and slashed losses in the year to March 31 but is continuing its hardline efficiency drive in a push for profitability.

Bango hires Bango on metrics

Mobile Entertainment, June 10 2008
Mobile ad network Admoda has appointed Bango to deliver metrics to its advertiser customers.

Publishers, ABCe closing in on mobile measurement

Media Week, May 27 2008
Momentum is building for the launch of an “ABCe for mobiles” to record user traffic to publishers’ mobile sites, with ABCe close to agreeing a suitable measurement standard.

Bango improves Analytics with goal comparison

Mobile Marketing Magazine, May 14 2008
Advertisers can also compare the value of the traffic from third-party ad services using independent data provided by Bango Analytics.

Bango pinpoints best mobile ad campaigns

Marketingservicestalk, May 13 2008
Mobile marketers can now turn to Bango Analytics and use the new goal comparison feature to see which mobile ad campaigns and traffic sources deliver the best conversion rates.

Positioning mobile at ad:tech San Francisco

Mobile Marketer, April 14 2008 
Bango will be exhibiting at ad:tech in the first ever mobile marketing pavilion. If the mobile industry wants to win over the traditional advertising world, then we have to understand their pain, says Mickey Khan, editor of Mobile Marketer. 

Mobile Marketing fantasy vs reality

Brand Week, April 2 2008
Those who doubt that mobile marketing hasn’t made headway might want to go amp themselves.

CTIA 2008: Bango talks about the importance of analytics

bnetTV.com, April 2 2008
An interview with Ray Anderson, CEO of Bango on why analytics is important. This was recorded during the CTIA 2008 show.

Bango: Mobile ad click-throughs now trump PCs