Posted on December 28, 2008 by Sarah Keefe
AnimationFC and Bango deliver a mobile experience from the Ladbrokes World Darts Championship
With excitement mounting at the Ladbrokes.com Professional World Darts Championship at Alexandra Palace in London, darts fans can get all the latest news and enjoy the experience on their mobile phones wherever they are.
Filed under: Press releases 2008 | Tagged: animation, animationfc, Bango, championships, darts, ladbrokes, mobile billing, mobile payments, mobile site, phone bill, video, world | Leave a Comment »
Posted on December 3, 2008 by Sarah Keefe
As we approach the end of the year, mobile experts at Bango offer five predictions on changes that will shape the mobile world during 2009:
1. Advertising via mobile looks a lot more appealing
Tightening marketing budgets demand more controlled spending and better value. Mobile starts to look a lot more appealing, offering attractive costs of acquisition [...]
Filed under: Press releases 2008 | Tagged: 2009, Amazon, Apple, broadband, DRM, e-commerce, mobile advertising, mobile industry, Napster, online advertising, predictions, smartphone, Verizon | 2 Comments »
Posted on November 24, 2008 by Vanessa Daly
Leading content providers embrace the mobile internet model
A “quiet revolution” is taking place in the way that media companies and content providers engage with their consumers, says Bango. The opening-up of mobile traffic channels – paying for on-deck links to off-deck sites and mobile advertising through Yahoo! and Google – means that content providers are [...]
Filed under: Press releases 2008 | Tagged: content providers, conversion rates, mobile advertising, mobile internet, mobile marketing, mobile operators, mobile subscriptions, mobile web, text messages | 3 Comments »
Posted on November 17, 2008 by Vanessa Daly
Digital marketers benefit from a single console to see PC and mobile activity
Bango and Adversitement have joined forces to give digital marketers the ground breaking ability to access rich PC and mobile web metrics through one console, by combining Omniture’s SiteCatalyst and Bango Analytics.
Filed under: Press releases 2008 | Tagged: Bango analytics, conversion rate, mobile analytics, mobile visitor, mobile web, mobile web metrics, mobile website, web analytics | 2 Comments »
Posted on November 3, 2008 by Vanessa Daly
Web analytics tool for PCs helps online businesses decide the best time to go mobile
When Bango surveyed the Top 20 most trafficked PC websites* (according to Nielsen Online), they found that half of these sites did not work well on leading mobile phones – despite the fact that typically 5% of visitors to PC websites [...]
Filed under: Press releases 2008 | Tagged: Bango analytics, mobile analytics, mobile phone, mobile traffic, mobile visitor, PC website, unique visitor | 3 Comments »
Posted on October 6, 2008 by Vanessa Daly
Bango, the leading mobile analytics provider, and SiteSpect, Inc., the leading provider of mobile website optimization have teamed up to enable brands, agencies and mobile website owners to improve conversion rates, revenues and help target mobile marketing spend.
SiteSpect’s Mobile Web Optimization enables mobile website owners to test and track user behaviour across their mobile site [...]
Filed under: Press releases 2008 | Tagged: handset, mobile analytics, mobile marketing, mobile marketing campaigns, mobile site, network, unique visitors | Leave a Comment »
Posted on September 29, 2008 by Vanessa Daly
Bango scores a hat-trick by picking up its third ME award
Bango was recognized for its central role in the monetization of mobile digital content at the ME Awards,one of the world’s key mobile entertainment industry events, held last week. For the second year in a row, Bango was recognized as the “Best Transactions Provider” and [...]
Filed under: Press releases 2008 | Tagged: Billing network, mobile analytics, mobile content, mobile payment, mobile web, mobile web content | Leave a Comment »
Posted on September 24, 2008 by Vanessa Daly
New practical ‘how to’ white paper authored by mobile guru, Peggy Anne Salz of MSearchGroove.com
At ad:tech London, Bango today published a practical, ‘how to’ white paper on mobile advertising for agencies and digital marketers who want to move into mobile but need some help. The “Mobile advertising for newbies” white paper provides hints and tips [...]
Filed under: Press releases 2008 | Tagged: ad networks, mobile ad campaigns, mobile advertising, mobile analytics, mobile site, unique visitors | Leave a Comment »
Posted on September 10, 2008 by Sarah Keefe
Leading content providers choose WAP billing to deliver a superior consumer experience
Bango reports a shift in the way mobile content is sold in the US with WAP billing gaining momentum as the industry realizes the mobile web delivers a superior and safer consumer experience. Key stakeholders in the mobile industry ranging from mobile operators and [...]
Filed under: Press releases 2008 | Tagged: AT&T, Dada, Gameloft, MMA, mobile billing, mobile payments, Sprint, Virgin Mobile, wap billing | 1 Comment »
Posted on August 26, 2008 by Sarah Keefe
US appetite for mobile web surfing expected to surpass UK this month
Mobile web data release by Bango today confirms that mobile web usage not only is gaining traction in the United States but soon will surpass the United Kingdom, where consumers have accessed the Internet from phones for years.
Filed under: Press releases 2008 | Tagged: Bango, mobile content, mobile internet, mobile phones, mobile web, USA, web browsing, web usage data | 5 Comments »
