Leading content providers embrace the mobile internet model A “quiet revolution” is taking place in the way that media companies and content providers engage with their consumers, says Bango. The opening-up of mobile traffic channels – paying for on-deck links to off-deck sites and mobile advertising through Yahoo! and Google – means that content providers [...]
Filed under: Press releases 2008 | Tagged: content providers, conversion rates, mobile advertising, mobile internet, mobile marketing, mobile operators, mobile subscriptions, mobile web, text messages | 6 Comments »
